Plan, Build & Sell Your Course
(IN 1 WEEK OR LESS!)

Register Now >>>

Live Online Event - Nov. 3-5, 2021
Training
🎉 Implementation 🎉 Networking 🎉 BIG Prizes

3 Full Days Showing You Exactly How to Create & Monetize Your 1st (or next!) Online Program, Even If You're Not "Techie"

  • Stop spinning in circles with a gajillion different strategies (webinars? challenges? paid ads? social media? websites? social media? ack, too much!!)
  • Get your 1st (or next!) client in the next few DAYS (not the next few MONTHS)
  • Figure out exactly what your perfect people actually WANT to buy & sell it in a way that's easy for YOU (for realsies, even if you usually suck at selling)
  • Get paid to build your course BEFORE you build it (instead of building then hoping it'll somehow sell)
  • No more tech stress: Plan, build & sell your course with ZERO overcomplicated techie stuff (you can even do it all for freeeee!)

Hi, I'm Kathryn! 👋

Entrepreneurs, coaches & course creators: Please do yourself a favor: Take 2 minutes and check this page out...

Whether or not you & I ever cross paths again, I want you to know there is an easier way to monetize your business. You don't have to do 5,000 things. It doesn't have to take 5,000 years.You don't have to be a tech wizard or hire a ginormous team.

My name is Kathryn Calhoun - I'm your event host, online business mentor & tech coach and it took me 2 years to sell my first thing online.

I have a 6-figure business now but it was a stressful little 4-figure business until I figured out how to do the right things in the right order...

  • I spent 3 years in a $25,000 program teaching me about selling and I still could NOT sell.
  • I tried webinars but almost nobody showed up and definitely nobody bought.
  • I wasn't sure who my ideal client was or what the HECK I could put together that they'd actually want to buy...

Hi, I'm Kathryn!

Entrepreneurs, coaches & course creators: Please do yourself a favor: Take 2 minutes and check this page out...

Whether or not you & I ever cross paths again, I want you to know there is an easier way to monetize your business. You don't have to do 5,000 things. It doesn't have to take 5,000 years.You don't have to be a tech wizard or hire a ginormous team.

My name is Kathryn Calhoun - I'm your event host, online business mentor & tech coach and it took me 2 years to sell my first thing online.

I have a 6-figure business now but it was a stressful little 4-figure business until I figured out how to do the right things in the right order...

  • I spent 3 years in a $25,000 program teaching me about selling and I still could NOT sell.
  • I tried webinars but almost nobody showed up and definitely nobody bought.
  • I wasn't sure who my ideal client was or what the HECK I could put together that they'd actually want to buy...

The secret recipe to FINALLY selling your stuff consistently to real actual paying human clients?

Content that your people actually want

A simple, focused, step-by-step roadmap to attract the people who really want your stuff

Action & support so you're actually doing the work & generating consistent income

Plan, Build & Sell Your Course
(IN 1 WEEK OR LESS)

...is so much more than content & training...

It's a "do as you learn" action plan so you can make your 1st (or next!) sale before the event is over:

DAY 1:
PLAN

  • Exactly what to put into your program/course so people HAVE to have it
  • Exactly where your "lowest hanging fruit" buyers are hanging out (no more struggling to find buyers)
  • Exactly how to talk about what you do in a way that sells your stuff (ie copywriting tricks so you don't have to stare at a blank screen & blinking cursor anymore)

DAY 2:
BUILD

  • Hot Content - The bare minimum of content you need to start selling your course TODAY (like during the event, not months from now)
  • Pricing Secrets - Exactly what to charge so your thing sells and you feel GREAT about it
  • Easy Tech - The easiest possible techie tools to sell & deliver your course/program (even for free, even if you're not tech-savvy)

DAY 3:
SELL

  • Mindset Hacks - Suck at selling? Tap into that inner part of you that not only CAN sell, but LOVES to sell & is AWESOME at it (I promise that person is in there!)
  • Objection Tips - Navigate top objections like "I can't afford it" and "I have to think about it" with ease (& without breaking into a sweat)
  • Scaling Strategy - How to go from monetizing now (hooray!) to building a consistent, sustainable business with predictable income year-round (BIGGER hooray!!)
Register Your Seat Now >>>

Did Somebody Say Prizes?

At "Plan, Build & Sell" I want you inspired to take action in every way, shape & form... because yes, learning stuff is cool, but DOING stuff is what makes magic happen in your business...

Action-takers at "Plan, Build & Sell" can win thousands of dollars in prizes:

GRAND PRIZE: new iMac or Macbook Pro (or cash equivalent)

Pro Lighting Kit for Photos & Video

Solo Email Promoting Your to My Entire Email List of 13K People

More Surprises & Prizes Revealed at the Event

...Plus everyone receives a Course Builders Kit in the mail with gifts + items to help you execute

Stop spinning your wheels & get REAL traction & REAL clients (like now-ish):

Plan, Build & Sell Your Course
(IN 1 WEEK OR LESS!)

Tickets are only $497 $97 + $1,000 Bonus Bundle (details below):

YES! I'M IN! REGISTER NOW >>>

Event Schedule:

  • All times are in MDT - Convert to your time zone here. ⏰
  • There will be lots of breaks for meals to get some fresh air on your face. 😊
  • Times are subject to small shifts to best support the needs of the group. 💖
  • The event is 100% online - no travel required. 🙌

Tuesday, November 2, 9am - 12pm & 3pm - 8pm MDT:
Event Check-In Open

Wednesday, November 3, 7am - 9am MDT:
Event Check-In Open (if you didn't make it to check-in on the 2nd)

Wednesday, November 3, 9am - 6pm MDT:
Event Day 1 - General Session

Thursday, November 4, 9am - 8pm MDT:
Event Day 2 - General Session

Friday, November 5, 9am - 4pm MDT:
Event Day 3 - General Session

The rundown on "Plan, Build & Sell" content + $1,000 Bonus Bundle (10x your ticket value!)...


This is what you get when you register for Plan, Build & Sell Your Course...

  • A proven, QUICK system to plan, build & sell your course in just days (not months or years)... These are the exact steps I've used to start and monetize multiple online businesses in 1 week or less with almost zero unnecessary tech & NO virtual assistant
  • 3 days live with me plus a go-forward plan so you can continue to execute BEYOND the 3 days (your goal is to sell a spot in your course or coaching in 1 week or less)
  • The training part: Learn the absolute bare minimum you need to know to successfully sell your stuff, even if you're just getting started, even if you're not "techie," even if you suck at selling.
  • The action part: Learning is fun, but DOING is what gets you results. Action time is built right in to the event so you can execute while you learn and potentially even monetize your course or coaching before the event is even over. (It happens all the time!)
  • The community part: The easiest way to build a business is by getting help from others to get visibility with your people... Strategic, targeted networking exercises are built into the program so you can walk away with potential JV partners to help spread the word about your stuff.
  • My all-new, super-fun Course Builders Kit delivered to you in the mail filled with gifts and items to support you before, during & after the event
  • Thousands of dollars in prizes being given away to ticket holders
  • You'll also learn:
  • The easiest possible thing you can sell right now
  • The easiest possible ways to find perfect people to make offers to
  • The exact right order to get your course set up and sold with minimal tech and planning so you can actually sell your course BEFORE you've even built it
  • How to easily find the words to say what you do in a way that sells, without stressing endlessly over "marketing language" or "sales copywriting"
  • How to price your stuff so it's a no-brainer yes for your perfect people

... Plus the $1,000 bonus package below: (MORE THAN 10X the value of your ticket!)


BONUS #1: HOW TO FIND PROSPECTS ON FACEBOOK FOR FREE

Figuring out what to sell? Very important.

Getting those first sales? Very important.

...But what about having a steady stream of prospects from here on out?

Also very important!

This complete on-demand course shows you exactly how I went from business idea to first paying client in just 6 days using Facebook.

This is the exact FREE strategy I used with zero visibility in a brand new business to get my first paying client... no Facebook Ads, no pre-existing audience. - $500 VALUE


BONUS #2: $73,000 LAUNCH BREAKDOWN

Come behind the scenes with me as I break down the success of my most recent $73,000 launch, including:

  • What went well & what I did differently
  • Mistakes I made (please avoid these in YOUR launches!)
  • How I grew from my 1st webinar with ZERO sales to $73K
  • How I managed to get big-time JV partners promoting for me this time around
  • The important stats & metrics you need to track to emulate this success
  • Delivered live after the event (date TBA, will be recorded)

- $500 VALUE


Frequently Asked Questions:

Q: How does the event work? Can I just come for part of it?

A: Plan for 3 full days Nov. 3-5 starting at 8am PT/11am ET. Because all the content builds on the prior sessions and everything is live, it is strongly recommended you block out the time & come for the full 3 days. This will be a transformational event for you, but only if you're actually there, learning, doing & networking.

Remember, this is a DOING event. My goal for you is to plan & sell your 1st (or next!) course or program in 1 week or less or potentially before the event is even over (it happens every year!).

Q: Will there be replays?

A: The $97 ticket does not include replays. I totally get that you're busy... To put on this event I'm juggling school for 2 kiddos, dance classes & piano lessons, an ongoing home renovation, housesitting for my parents, and serving members of my signature program, the Clarity Momentum Success Mastermind.

Part of the reason there are no replays is because the transformation really happens when you attend live. Most of the time when we purchase recordings they end up collecting virtual dust on our virtual shelves... I really want you to succeed with this and I really want you to show up for yourself, network with your peers, and do the work in real time.

If you absolutely have to have the replays (for example if you live in a wildly different time zone, you're deadly serious about consuming the content, or you want to listen to it over and over), my team will get those edited for you 30-60 days after the event for VIP ticket holders only.

If you wish to purchase a VIP ticket, grab your $97 ticket first and then the VIP invite will show up for you.

Q: Will there be selling at this event?

A: Yup, a little. While this event is 100% content & action driven, yes, absolutely there will be programs available for purchase if you wish to work with me beyond the event.

I want to be super-clear that this is the furthest thing from a pitch-fest (if you've been to any of my stuff before, you know that's not how I roll) & the event itself is more than enough to get your business monetized lickety-split.

If you find offer-making a turnoff, please take 30 seconds to read this important message from my heart to yours:

Offers are how I make money to pay the bills, save for retirement, feed the kiddos, give to charity, take the odd vacation, buy Christmas presents, etc.

Offers are how YOU make money as an entrepreneur, too! Remember this mantra: "Every business deserves value in exchange for value, including mine."

So when we get to the "offer part" of the event, if it's a 'no' from you, that's totally fine. Still, I strongly suggest you use that time with me to take lots of notes and steep yourself in a model of what it looks like to invite people to check out your stuff from a place of heartfelt authenticity. It's a fun way to sell and it will serve you for your entire entrepreneurial career.

Q: What if I haven't settled on a business idea or ideal client yet? Can you help?

A: YES. If you are committed to taking action during this event, there is NOTHING that will get you clarity faster than starting to get out there with your stuff. During the event you will be given exercises to land on an ideal client and offer that is perfect for you for right now - and then you get to evolve from there.

Q: What if I do 1-on-1 coaching or sell physical products? Will this help me?

A: Most likely yes. If you are selling some sort of knowledge, training, or coaching, this event was designed for you. Whether it's in a group format (which is when we usually think of the word "course") or it's 1-on-1, the idea is to get the planning part done quickly so you're not spending 5,000 years on your PowerPoint slides & instead actually selling & serving your clients.

If you sell physical products and don't want to add on a course component, this event is probably not for you.

However, if you sell physical products and want to monetize further by adding a knowledge component (e.g. you sell makeup and want to sell smoky eye tutorials or you're an author and you want to sell a product to hold people's hands through your book content), this will totally help.

Q: Will I get results from this event? Will I REALLY sell something in 1 week or less?

A: Truth time: You have to do the work. This event is not a magic pill. Listening to me and learning from me is not enough to create your course & get yourself out there. You HAVE to be willing to step up for yourself, try stuff on for size, make mistakes and learn from them.

Make no mistake: Being an entrepreneur is an amazing act of courage.

If you haven't put together a lot of (or any!) courses or offers, or you've heard "no" a lot and you're discouraged, this event may give you butterflies in your stomach at times!

I know you can do this. I know I can help. None of that can happen without your action. If you WANT something different in your business, you have to decide to DO something different.

Q: I'm not sure I can afford this ticket. Any tips?

A: Yep! A few things: 

  • This is by far the lowest-cost way to get 3 full days of my help. If $97 is genuinely too much at this time, that's perfectly okay. Stay on my email list & get advice & coaching from me that way. If you're overly stressed about the money part, it can put you at a disadvantage when it comes to implementation.
  • It should only take 1-2 new clients/sales MAX for you to recoup your nominal investment.
  • If you've bought programs and tools in the past that aren't working for you because finding your people & selling your stuff effectively continues to be the missing piece, this course will help make those investments pay off, too.
  • If you are serious about succeeding but suck at selling, you need to invest in help. It is 100% TRUE that it takes money to make money - the good news is that with this course, your upfront investment is next to nothing and you can make your money back quickly, often with 1 single sale.

Q: What is your refund policy?

A: Tickets are non-refundable & transferable. If you are unable to attend the event due to unforeseen circumstances, you may transfer your ticket to another person with a minimum of 48 hours' notice to us so we can get all the necessary changes made.

Please note that if your event swag box - aka the Course Creators Kit - has already been mailed, we will be unable to ship out a second box if you must transfer your ticket.

Q: What are the rules for the contest & prizes?

A: Oooh I'm so excited about this! The grand prize is an iMac, Macbook Pro or cash equivalent ($1,299.00 value USD). For action-takers who make a minimum of $297 in sales with a new product during the event, you will be entered into a raffle to win the grand prize. It doesn't matter if you sell 297 $1 things or one $297+ thing - the main thing I want is for you to be taking action.

(Why $297? That was the 1st course sale I ever made. 💖)

The Pro Lighting Kit will be raffled off to 1 winner from a pool of those who complete our bingo-style game at the event. Other prizes will be awarded similarly.

The contest is void where prohibited & Quebec residents are (sadly) ineligible. Canadian winners will have to answer a skill-testing question to claim their prize. Full contest details here.

Q: What if I have another question?

A: Ask us here.

Plan, Build & Sell Your Course
(IN 1 WEEK OR LESS!)

Live Online Event - Nov. 3-5, 2021
Training
🎉 Implementation 🎉 Networking 🎉 BIG Prizes